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Advectis Network Effect Program Wins Prestigious
TAMY Technology Marketing Award
Award recognizes Advectis’ success
in marketing for growth
ATLANTA, May 21, 2007 – Advectis®, Inc., provider
of the most widely-used solution for electronic mortgage
document collaboration, received a 2007 TAMY Award at the
7th Annual Technology Marketing Association Awards ceremony
held May 17, 2007 in Atlanta. The TAMY Awards are given
annually to recognize both emerging and large companies
that demonstrate excellence in creating and executing technology
marketing programs.
Advectis was presented with the Marketing for Growth Award
for the successful execution of its campaign, the Network
Effect. Having grown considerably throughout 2006, Advectis
recognized the importance of a strategic and aggressive
marketing plan to take advantage of the “network
effect,” and the building of its collaborative electronic
document network with the BlitzDocs® Collaboration
Suite.
"We are honored to win our second TAMY," said
Greg Smith, president and CEO of Advectis. "The success
we have experienced in growing our business directly relates
to the marketing efforts to promote the benefits that our
customers receive. The more companies we bring to the network,
the greater benefit for all users across the industry."
Throughout 2006, Advectis expanded its network to include
more than 30,000 broker shops, the top seven mortgage insurance
companies, three of the top due diligence providers and
investor participants representing more than 65 percent
of loans purchased in the secondary market. Using a refreshed
Web site, thought leadership-based surveys, e-mail marketing
campaigns, industry webinars and other marketing programs,
Advectis has been able to demonstrate the benefits that
collaboration can offer customers.
The annual TAMY awards showcase outstanding accomplishments
in marketing at emerging and established technology firms
in Georgia. Advectis won a 2005 TAMY Award for its Corporate
Repositioning efforts.
About Advectis, Inc.
Advectis, Inc. provides the mortgage industry’s
most widely-used solution for electronic document collaboration.
The Web-based BlitzDocs Collaboration Suite provides
access to the BlitzDocs collaborative electronic document
network where participants capture, submit, underwrite,
audit, share, deliver and archive loan documents. BlitzDocs
customers benefit from a network with more than 30,000
broker shops, the top seven mortgage insurance companies
and three of the top due diligence providers. Collectively,
BlitzDocs investor participants represent more than 65
percent of loans purchased in the secondary market. For
more information call (877) 200-8700 or visit www.advectis.com.
About TAG
The Technology Association of Georgia (TAG) is a non-profit
organization whose mission is to support its members
by generating opportunities for personal, professional
and business growth. By forging strategic alliances,
TAG serves as a primary catalyst to foster a rich environment
for economic development in Georgia's technology community.
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